• Behavior used to be reinforced by great deprivation; if people weren't hungry, they wouldn't work. Now we are committed to feeding people whether they work or not. Nor is money as great a reinforcer as it once was. People no longer work for punitive reasons, yet our culture offers no new satisfactions.

  B. F. Skinner
  American psychologist, behaviorist and author
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Subjects in these quotes:

1. satisfactions
2. reinforcer
3. punitive
4. whether
5. reasons
6. culture

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Behavior used to be reinforced by great deprivation; if people weren't hungry, they wouldn't work. Now we are committed to feeding people whether they work or not. Nor is money as great a reinforcer as it once was. People no longer work for punitive reasons, yet our culture offers no new satisfactions. by : B. F. Skinner

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